living attributes

The Power of The Peacock

I have been fascinated with peacock feathers ever since I was a small child – I remember going to the Zoo with a dear elderly family friend and returning home with my prize peacock feather – I was so full of JOY at actually being able to have a REAL peacock feather ( it was the shimmering magical colours that drew me in) When I arrived home my mother went crazy, explaining how peacock feathers were bad luck and I had to remove then from the house – I was so upset… I just knew that couldn’t be true!

They were my favourite thing after all.

I never did accept that story and chose to find out the truth for myself later on in life – In short peacocks were in fact “protectors” of palaces and would alert everyone if someone was trying to jump the palace walls – bit like a watch dog.

Here are a few more versions of why Peacock Feathers are so powerful:

In Greek mythology Argus was a monster whose body was covered with 100 eyes. Hera changed him into a peacock and his feathers were covered with eyes. The feathers symbolize the vault of heaven and all-seeing knowledge. Roman mythology sees peacocks as Juno’s birds. The coins they appear on are to denote the female lineage of princesses.

The peacock is associated with Lakshmi for Hindus. The feathers represent fortune, compassion, kindness, and patience. Kwan-yin in Asian culture is a similar figure and the feathers have similar meaning. Buddhists associate peacock feathers with openness because of the display the peacock makes when spreading its tail. Because peacocks eat poisonous plants their feathers are considered to sustain the ability to thrive in times of suffering.

Christians see resurrection, immortality, and renewal in peacock feathers. They also symbolize an all-seeing church. In Persia and Babylonia peacocks are thought to be guardians of royalty and feathers adorn thrones. Muslim legend uses feathers as a symbol in temples, the royal garden, and at the gates of paradise. Mongol warriors wore peacock feathers which caused Eastern Europe to view them as bad luck.

So now I chose to allow the Resplendent Beauty of the peacock to protect me and my spirit… Thanks Mum for pushing me to always find the a truth.

We Are All Part Of The Human Story.

I believe our human story began with the evolution of human consciousness, which then started to build the earths noosphere (the thinking layer of earth). When men and women began to share their stories (their art) around the camp fire and on the walls of their caves we began to grow our ability to relate to each other.

Some how we knew it was important to tell of our experiences, how we hunt, how we travel, how we live and how we dream. It became a quintessential part of our human experience, the ability to tell story is indeed our rudimentary foundation.

Simply put, with out story we don’t know what we believe in, but with story we can define our heritage, find meaning in what matters to us and learn what is good and bad. Story can be fact or fiction and still have the same effect, if we can relate to the characters or images in a story we can be moved by its message. Story doesn’t always have to deliver a profound message, it can simply be delightful, humorous or even practical.

I always see story in three parts, it has a past, a present and a future.

The amazing discovery about story for me was, we are the story, there is no story without us. Because without us, coupled with the brilliance of imagination there is no story to tell. Everything you see, hear, taste, touch and think about has a story attached to it. All story has its contributing value, it may be good, it may be bad or it may be neutral, what ever it is, its still contributing to the collective consciousness.

What is your story?

What is your back story, what is your present story and does your future story have a brightness of future? Perhaps you have taken on a story that doesn’t match the one you want to share with the world. There is only one time to start a new and inviting story and it is NOW! Start creating the story that you want to contribute to humanity. Be the story you want to hear, be the story that new and exciting generations are built from.

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Clarity = Consistency

We have entered a new frontier of awareness, which requires women to be New Style Leaders. ‪

If you’re one of these New Style Leaders, chances are you’ve outgrown some areas of your life. The way you operate your career, lifestyle, relationships may now feel foreign to you, so it’s an understatement to say you probably feel a little isolated.

Especially as a New Style Leader, you could be asking yourself questions like…

Why am I here?

How can I make more of a difference?

Who else do I know that is on a higher purpose?

Be assured, if you’re traveling on the road of leadership you are right where you need to be, and finding your “tribe” is a fundamental part of your journey. Here are some tips on consciously calling in your Authentic Leadership Powers that will support you on your journey.

Keys To Staying True To Your Leadership.

Being The Real Deal – Simply put ‘You need to be the Real Deal’… Before you can fully step into your leadership you must know who you are and be living a life in alignment with that truth. You will attract like-minds – but they may be people who are simply matching what you are projecting out to the world. So if that’s an innocent mask of people pleasing, control or enabling, you’re connections and results are likely to be of a similar nature.

Create Distinctions – Understand that the roles people have played in your life have given you a greater understanding and experience of life. Make distinctions around your leadership from a place of development, empowerment and personal responsibility. Often blame justifies our current “Busy” or “Disruptive” lifestyle and can be a wonderful excuse for not creating the right direction and team.

Responsibility – Its important to take full responsibility for your life and the part you played in past relationships and experiences, this creates a deeper awareness around authentic connection – real deal teams don’t put up with B.S – they’ll hold you accountable to being the best leader you can be, call you on your stuff and inspire you to lead with integrity, confidence, passion and clarity.

Identify And Clarify – Make a conscious decision about who you want to be as a leader and where that’s heading, what you want and don’t want for the future – then create the lifestyle and people who can support that – many times you know what you don’t want because you’ve experienced it. So change that by only focusing on what works well.

Review Your Relationships – Recognise old relationships that no longer serve you – this doesn’t mean they are ‘bad’ or what they are choosing to do with their life is wrong. It just means you need to be supported in your leadership. This takes a commitment to yourself and your vision, which fosters the best version of you. And you need to create personal boundaries around how you choose to be influenced.

Edify And Unify Your Connections – Identify the kindred spirits already in your life that support your leadership and consciously edify and unify these friendships, because they are part of your tribe and extremely valuable.

End Relationships That Hinder – Cut energetic ties that bind you to the past and to old ideas about who you think you are, and who others think you are. Allow yourself to be a leader, then confidently create and sustain relationships that nourish and support your vision.

Add Value And Shine – Correct and transform any personal behavior that lowers your vibration and observe how you attract people who may be mirroring negative beliefs around you. Give yourself permission to shine. This may require gently re-educating some people about who you are as a new style leader.

Raise Your Resonance – Call in your TribeTalkers© by becoming a vibrational match for who and what you want to attract as a leader. If you want creative people who respect you and share an aligned vision, ask yourself:

Am I expressing my creativity?

Do I respect my ability to lead?

Am I clearly living my leadership?

In Summary – Recognize Your Leadership And Your Tribe

Understand how to recognise your TribeTalkers when you connect with them. Be Brave, Be Real, Be Present and notice if people feel energetically appropriate, notice if you’re energising them and take action to follow up those connections.

Leaders need people who are on their team… Yes?

You need people who are on your team!

You need to understand your role as a team player.
Find out who’s available to share in your story.
Create a team who inspire you to be a better person.
Promote your new style of leadership to humanity.

Connect with people who make you feel appreciated, valued, and deeply understood…

Take the pledge to be a New Style Leader, welcome these concepts into your life and your community will be waiting on the other side.

Elizabeth Ellames

The Magical Power of Self-Esteem

Connection creates Confidence and Clarity

I have been in the hair, beauty and fashion industry since 1974… over the years I became a leading figure receiving many awards, to owning my own successful hairdressing business and my own fashion label.

Why am I telling you this?

Well, there’s been many conversations and many transformations, some profound, some delightful and some very challenging. However, what I did come to realize over these many years of design and consultation, was that the service I was offering women was more than just a hair-do and a pretty frock.

It was, in fact, one of the few feminine rituals left for Women to share.

The adorning and passing on of stories was a powerful way to weave and create their sacred magic – the magic of self-esteem.

Today I’m a personal brand consultant and facilitator in my businesses Living Attributes Typology REEL DEAL Productions and Co-Founder of NOW Empowerment Collective, which again provides a powerful space for personal growth, and the magic that creates self-esteem. You see my constant passion and vision has always been to bring Women back to their instinctual nature, by them consciously exploring the depths of their personal wisdom, which may have been shelved or denied for one reason or another. I still really love activating a woman’s light and bringing forth her beauty, and I do that by celebrating and honoring the powerful creational force that she is.

Do you still get caught in the trap of what you think you are supposed to be, contained by a dialogue of personal restrictions and fatigued by your own emotional inhibitions, eventually losing touch with your powerful soaring Spirit?

Knowing Yourself And Trusting Yourself Comes From Connecting To A Community Who Care

EMPOWERMENT CIRCLES invite your true beauty and uniqueness to be liberated and celebrated within a very powerful medium – “Other Women.”

EMPOWERMENT CIRCLES are exquisitely enlightening and well-grounded. Giving women practical social and spiritual support.

EMPOWERMENT CIRCLES build your confidence, enrich your purpose in life and ignite new energy and fulfillment in you.

Many of us today are out of touch with these essential womens rituals and processes. But by simply coming together with other women, to grow and be nourished, you instinctively start to remember what you’re truly made of and how to best serve your needs before sharing your light and love with the world.

“My Cup Runneth Over” remember… So, your cup must runneth over first, before you can to pour forth your full generosity of spirit.

EMPOWERMENT CIRCLES grow truth, beauty, and hope; they are your community imbued with the message and vision of True Prosperity For All.

If you would like to join a group of women and be supported on your path – simply contact me by email for details.

EMPOWERMENT CIRCLES restore your spirit each month.

Elizabeth Ellames

EMAIL: elizabeth.ellames@ozemail.com.au

Developing A Story Based Brand

Archetype and Avatar Branding goes way beyond the usual landscape of conventional branding.

Why Is It Important? – The refreshing approach to Archetype and Avatar Branding invites you and your audience or community to develop a quality relationship built on integrity and empowerment. You and your audience connect through the values of your archetypes and avatars, (your brand) because you both instinctively resonate to a similar set of values and story.

Of course, what fulfills one person will not inspire another.

How do you find out what your brand is and what your audience is truly looking for… and how does that work in your life?

Working with the Living Attributes Typology is a practical tool that uncovers those needs. The process of identifying your combination of Story Archetypes (inner motivation) and Brand Avatars (outer motivation) collectively ignites and inspires your natural potential and the purpose of your brand.

This also reveals where your creative impulse and intention come from that drives your leadership style. Understanding the attributes of your different Story Archetypes and the qualities of your Brand Avatars adds value to your life and your brand, which in turn adds value to the lives of others by fulfilling their needs and desires.

Elizabeth Ellames – My role as a story-based branding consultant is to take you through a step-by-step process that identifies and aligns you with your valuable story and your purpose in life; Your Brand

The Power of Your Story and Your Archetypes

Did you know that great brands have compelling stories attached to them that also have particular archetypes, which drive the story to connect with their appropriate customers/audience?

And NOT every brand draws their power from the same archetypes.

Plus, successful brands value their customers by acknowledging their basic and spiritual human needs.

Using an innovative and cognitive approach to personal branding coupled with clear storytelling principles Living Attributes gets to the heart of what really matters in your life and in your business/leadership: your customers/community/audience.

When you understand your customers, community and audience… their behaviors, dreams, and needs.

You can connect your products and services to their hearts and minds, which creates a clear pathway to brand loyalty.

Applying the Living Attributes Archetypes and Avatars Typology, we begin to uncover the archetypal images that you and your customers/audience instinctively associate with around your brand.

Recognizing and linking these appropriate archetypes, together with an interesting brand story creates a powerful marketing message and can attract loyal customers to your business. With these valuable insights into the way the human psyche works, your products and services go beyond conventional beliefs about marketing and advertising. In this engaging process of personal development, you learn how to connect deeply with your customers. Successful brands like Apple, Nike and Ikea enjoy an unusual level of customer loyalty.

Why is that? – More than just selling products and services, these brands fulfill their customer’s social and spiritual needs. Humanistic psychologist Abraham Maslow and psychiatrist Carl Jung researched, trialed and formed many psychological insights around human basic needs and archetypical patterning, which shaped a new way of looking at the human experience. The Living Attributes Archetype Typology identifies and defines the power of one’s archetypes, which are universal mental (collective consciousness) images and patterns of behavior that all humans share.

This informative and comprehensive system has a social and spiritual philosophy as well as a personal and professional one. It reveals and explains how your personal brand can also be connected to your professional product/service brand/leadership.

Suggesting that your inner world will in fact imprint onto your outer world. Once you have a true understanding of your own particular archetypes and how they can create customer loyalty, you are able to create a community of Brand Believers or Brand Tribers who are happy to support you, simply because you are supporting them at a deeper level by serving their human needs, dreams, and desires.

If you would like to know more on how to create your personal brand from a place of new style leadership, unity, pure intent and unbounded imagination – I can help you walk that path.